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Improve Internal Communications Practices With Nectar

Nectar Team
Last Updated Oct 22, 2024
Improve Internal Communications Practices With Nectar

Whether you’re a 50-person or  5,000-person company, getting important information to employees is crucial. Poor internal communication causes pain, misalignment, and decreased employee engagement. Quality communication between employees and company leaders can build strong company cultures and create companies employees won’t want to leave. Today, we are proud to unveil a new product offering at Nectar: Internal Communications.

Are you excited to see Nectar’s Internal Communications tool for yourself? Fill out this form to request a demo from a sales representative.

Clear Communication Is Crucial For A Strong Culture

Employees care about the companies they work for. They want to be kept in the loop with consistent communication from executives and managers.

When we asked employees whether they believed that regular communication and updates from company leaders positively affected businesses, the overwhelming answer was yes. On average, 84% of employees say regular communication and updates from company leaders positively affect various aspects of business life. The top three business areas affected by communication were morale (91%), engagement (90%), and productivity (88%.)

Employees feel that regular communication has a clear and positive impact on several key business areas.

What Challenges Are HR And Internal Communications Teams Facing Now?

If you’ve been leading internal communications for your business, you know how challenging it can be to communicate quickly and effectively. Currently, HR and internal communications teams are dealing with the following issues:

  • Need eye-catching, engaging content to capture employee’s attention
  • Stress over how to make sure that content is consistent across various channels
  • Identifying topics and writing announcements for employees regularly
  • Lack of clarity around how to measure the effectiveness of a communications strategy

What Challenges Are Employees Facing With Internal Communication?

HR leaders and internal communications teams aren't the only ones facing issues with the current way teams get information. When we surveyed 1,000 full-time employees about the problems they face with their company's process, the following issues were cited:

  • Limited opportunities to give communication feedback
  • Information overload
  • Lack of transparency
  • Poorly organized information
  • Trouble staying informed while working in a remote/hybrid environment

It's clear that employees want a different experience regarding how information is shared at work.

Employees have several issues with the current internal comms process. At the top of the list is limited opportunities for feedback, information overload, and lack of transparency.

Is your team struggling with these internal communications challenges? Request a demo, and one of our sales representatives will walk you through our internal comms tool.

Let’s Take A Look At Nectar’s Internal Communications Tool

Employees feel left in the dark and overwhelmed by poorly organized communication. HR and Comms teams need help getting engaging content out to employees in a clear, consistent format. Nectar Internal Comms bridges that gap—let's take a look.

Create Announcements In Minutes

Once you access our internal communications tool, you can create an announcement in minutes using our drag-and-drop editor, AI writing tools, and templates.

Our drag-and-drop editor allows you to create completely customizable communications that look beautiful and use your company's logos and brand colors. With customizable blocks like buttons, icons, dividers, videos, etc., you can create interesting announcements that meet your company's brand guidelines and grab the attention of your team members.

Create beautiful communications with Nectar's drag-and-drop editor.

Coming up with what to say in your communication can be a challenge, especially if internal communication isn't your primary focus. We have an integrated AI writing assistant who can help you write good headlines and newsletter content with a prompt and the click of a button.

Last, if you are not interested in building from scratch, our tool has you covered with several pre-built templates that will make creating an announcement easy. If you want to create a consistent brand image, you can also build out your own templates that are only available in your company's workspace.

You don't need to design from scratch with our pre-built template library.

Schedule Your Communication (Or Create A Campaign)

Once you create an email, our scheduling feature allows you to send your announcements later, so you can send updates when they matter most.

Each email can be delivered in a timely manner with our scheduling feature.

We’re also building a campaign feature so you can send out a series of emails to cover things like open enrollment or performance reviews. You may need to send more than one email to drive action, and this feature will help HR and internal communications teams do that.

Meet Your Employees Where They Are With Multi-Channel Distribution

When we set out to build an internal communications tool, we knew we wanted to create a multi-channel product. Nectar's core recognition and rewards tool works because we have excellent integrations with tools like Microsoft Teams, Slack, and Google Chat.

We want to bring that same experience to this tool. With multi-channel distribution, you can share through email, Microsoft Teams, and SMS. This feature will allow internal comms teams to meet employees in the tools where they spend the most time. Our internal communications engineering team will work to add even more distribution channels to this product in the coming months.

Make sure each email meets employees where they spend their time with multi-channel distribution. Email, Microsoft Teams, and SMS available now.

Manage Employee Lists And Segments

Do you want to send an email to a specific group of employees? Maybe your part-time employees are getting a new policy that your full-time hires don't need to hear about. You can create custom lists based on team, department, or location so each message is tailored to exactly what they need to know. 

Coordinate Across Teams With A Communications Calendar

As you coordinate across teams on important announcements, it’s vital to stay organized about what is being sent out and when. There’s nothing worse than having multiple company-wide announcements go out on the same day—except maybe forgetting to send them.

The communications calendar allows you to work with teams and manage when announcements are scheduled and being sent out. The calendar helps your employees avoid feeling information overload while helping you be in control over the entire experience.

Make sure you know what's going out and when with our communications calendar.

Measure What Is And Isn’t Working

Lastly, we wanted to make it easy for you to measure the success of your internal communications program with analytics. You will easily be able to see common stats like open and click rates and the number of emails delivered. By leveraging these analytics, you can effectively gauge employee engagement and pinpoint the most engaging content, removing the guesswork from understanding whether your team sees and values your messages​​​​.

Our analytics features will ensure that you know your comms are being seen by employees.

Nectar Is Changing Culture By Improving Communication

The Nectar team has been hard at work developing a tool to help companies cut through the noise and be effective with their internal communications practices. We are excited to see how this will continue integrating into our customers' workflows as they strive to build world-class company cultures.

Are you interested in learning more about our Internal Communications product? Fill out this form to request a demo of the product. You'll be connected with a sales representative who can help walk you through this tool in more detail.

Nectar Team